Episode 97

Published on:

30th May 2023

Ep 97 - A Guide To Using Video For Small Business Marketing Success

In this episode, we dive into the incredible power of video for OT businesses and how it can revolutionize your sales and marketing efforts. 

Join us as we welcome special guests Brooke and Stephen Herrera, the masterminds behind Be Well Creative, who bring their expertise in video production to the forefront. 

Discover why a strong video presence on platforms like TikTok and YouTube is essential for your OT business, as this dynamic duo share remarkable insights and real-life examples that will transform your marketing strategies.

Their journey serves as a beacon of inspiration, emphasizing the importance of planning and goal-setting for sustainable growth.

💡Key Takeaways💡

✅ Explore the endless possibilities that video offers for your OT business, as we shed light on the remarkable benefits and how you can maximize its impact.

✅ Gain insights into crafting impactful video content. Define your target audience, establish clear goals, and track metrics for success that align with your business objectives.

✅ Learn why prioritizing customer satisfaction is a smart strategy, promoting long-term loyalty and resilience during uncertain times.

✅ Leave a lasting impression and build meaningful connections by diversifying your communication channels beyond social media and email. 

… and so much more!

Tune in to this power-packed episode and take your OT business to new heights with the magic of video and unlock the secrets to video marketing success!

Don't forget to subscribe, leave a review, and share this episode with fellow entrepreneurs. Let's revolutionize small business marketing together! 🚀✨

Ways To Connect and Stay Up to Date on OT’s Get Paid:

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About the Podcast

OTs Get Paid Podcast
This show is for the Occupational Therapy Entrepreneur who wants to grow and scale their business. We know that OTs lead with service, but what about the financial reward? Yep, we are breaking down those barriers and discussing money! Let’s find out exactly how OT business owners get paid, what they spend their business budgets on, their income and impact goals and how you too can grow a profitable OT business and GET PAID.

About your host

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Trish Williams

Hey there! I’m Trish.

I'm a warm, outspoken, driven Canadian OT turned business coach with a passion for helping other OT entrepreneurs build a profitable and lasting business. I have been an OT for 27 years and built two successful businesses. My #1 goal is to lay it all on the table to empower you with the tools and resources you need. I spent years as an entrepreneur working IN my business instead of ON my business, and I now know (and can share!) the benefits of truly embodying a CEO lifestyle. I’ve done a lot of growing (and it never truly ends) and unlocked keys to success in business and in life.

In a distinctly OT way.